Cinch World’s Toughest Rodeo

Witness BULLS, BRONCS and a whole lot more as the gates swing open for the 2018 Cinch World’s Toughest Rodeo on Friday and Saturday, January 12 & 13 at Wells Fargo Arena.  Tickets go on sale Friday, September 29 at 10 a.m.  Purchase the best seats before they are gone at the Wells Fargo Arena Ticket Office, call 844-55-HYVEE(49833), online at www.Hy-VeeTix.com, or at any Des Moines area or Ames Hy-VeeTix.com locations.

New this year, Cinch World's Toughest Rodeo will host a concert by up-and-coming Country Artist, Carly Pearce after the rodeo Friday night. Currently working on her debut album, Pearce is entering her first radio tour with more than 50,000 downloads and a brand-new record deal with independent powerhouse Big Machine Label Group. “I’m a testament of the underdog who spun her wheels in town for eight years but never gave up,” she says. “I’m so thankful that I’ve had to claw and cry and kick and scream and lay down at night sometimes going, ‘What did I do wrong? Where did I go wrong?’ It’s making everything so much sweeter.” Admission to the concert is included in your ticket to the rodeo.

Expect edge of your seat action, eight seconds at a time.  The Cinch World’s Toughest Rodeo will spotlight fan favorite events: Bareback Riding, Saddle Bronc Riding and Bull Riding  including the thrilling Winner takes all…Showdown Round.  Back by popular demand is the world famous Professional Bull Jumper, Manu Lataste… you won’t want to miss this!!!

Cinch World’s Toughest Rodeo has doubled up on preshow FAN FUN as the doors open at 6:00 p.m. for a FREE (with ticket) Preshow… so bring the family and “get down in the dirt”.  Come early for pony rides, meet the cowboys, hop in the clown’s barrel for photos, sit on Midnight the bull in the bucking chutes, or get up close and personal in behind the chutes tours.

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