This year, Iowa’s Premier Beer, Wine & Food Expo presented by Hy-Vee is celebrating its 12th Anniversary! Your ticket includes food, beer, and wine samples from some of the Midwest's best restaurants, breweries and wineries. Mingle, listen to live music and check out our amazing speakers and activities on our two stages. Don't leave before purchasing the beer and wine you sampled at the show to take home with you! We'll even hold your selections for you until you're ready to leave at our Bottle Check. With over 120 vendors, you are sure to find something you love!

NEW THIS YEAR - Cheers, Iowa! A VIP Tasting Experience - $100


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Additional Ticket Information

Designated Driver Ticket - $25

General Admission - $40

Cheers, Iowa! A VIP Experience - $100

VIP ticket includes:
•    The only place to taste high-end wines
•    The only place to purchase high-end wine bottles
•    A Cheers, Iowa T-Shirt
•    15% discount when you buy 6 or more bottles beer or wine from anywhere in the show 
•    Heavy Hors d'oeuvres
•    Wine education
•    Action stations from fan favorite chefs!

Group Information

Groups of 10+ save $10 off until 11/7/19

Contact Kyle Starcevich at 515-564-8146 or [email protected]

Related Links

Cheers, Iowa! VIP Experience

VIP ticket includes:

  • The only place to taste high-end wines such as:
    • Martin Ray Winery
      • 2017 Cabernet Sauvignon "Diamond Mountain" 
        2017 Cabernet Sauvignon "Stags Leap District" 
        2017 Cabernet Sauvignon "Santa Cruz Mountains" 
        2016  Cabernet Sauvignon "Synthesis"  
        2017 Pinot Noir "Synthesis"
    • Ste. Michelle Estates
      • SLWC Artemis Cabernet
      •  SLWC Karia Chard
      • SLWC Aveta Sauv. Blanc                    
    • John Anthony Wines
      • FARM Cabernet - 2017
      • John Anthony Cabernet - 2016
      • FARM Chardonnay - 2018               
    • Foley Family Wines 
      • 2017 - Estate Cabernet Sauvignon  2016 Chalk Hill Estate Red
      • 2016 Chalk Hill Estate Chardonnay
    • E&J Gallo
      • Mount Peak Gravity Red Blend
      • Talbott Sleepy Hollow Chardonnay 
    • Riboli Family Vineyard
    • Constellation Wines
      • Eternally Silenced Pinot Noir from The Prisoner Wine Company
      • Champagne Palmer Brut Reserve
  • The only place to purchase high-end wine bottles
  • A Cheers, Iowa T-Shirt
  • Extra discount on your total beer/wine order throughout the show
  • Elegant unlimited hors d'oeuvres
  • Demonstration by Flemings Head Chef Matt Drennan on Saturday slots onl
  • 1-on-1 with certified Sommelier and current Hy-Vee Wine & Spirits Manager Blair Jones Zachariasen
  • Access into the rest of the show







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